Sunday, May 13, 2007

Google hates to google, Baidu loves to baidu

Since Google is so popular, it has become a verb. However, Google fears the google word to become too common that it could hurt it's brand. So, Google lawyers had sent many letters out to the media reminding people not "to google" in not so noble ways.

Baidu seems to be seeing the opposite. Yesterday, many internet users in China have found out that Baidu had changed the "search" button on it's home page next to the search window to "to Baidu" or "Baidu Yixia" in Chinese, in fact make Baidu a verb itself.

Is Robin Li getting jealous about Google?

To be fair, Baidu has campaigned with "Baidu Yixia" quite successfully in the last few years.


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