Saturday, August 16, 2008

Sohu sees tremendous Olympic internet traffic

Aug 15, report from Beijing morning news reporter Zhang Liming indicates Sohu's exclusive Olympic channel is seeing tremendous traffic.

A few days after beginning of the Beijing Olympic Games, Sohu's internet traffic is in rapid record setting pace.

In the morning hour 10 to 11 am, Sohu's visiting traffic hit a milestone with 100 million visits in that one hour period. It established a new historic record for a Chinese website.

During the 5 minutes after Chen Xiexia won the first Gold medal for China, there were 3 million hits from Sohu's Olympic site which also set a new world record for major sports internet broadcasting. By Aug 11, Sohu has already seen 15 times more traffic than that before the games started.

Sohu's traffic is far ahead of it's major internet rivals in China. According to survey from internet data center DCCI, as high as 52.7% of visitors are "very satisfied" with Sohu's coverage on the opening ceremony.

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